A Global Production Experience
Film Production + Creative Direction + Multi-Zone Coverage

Riyadh Season 2021–2022
A Global Production Experience
Bringing Riyadh’s biggest season to life with world-class production and international talent.
Client
Events Center
Released
Timeframe
Multi-month rollout
Project Type
Film Production + Creative Direction + Multi-Zone Coverage
Technology
Film Production Creative Direction Global Talent Collaboration Multi-location Coverage Content Strategy On-Ground Teams
Riyadh Season 2021–2022
Overview
This project brought together talent from across the globe directors, cinematographers, creatives, and specialized crews allowing us to elevate the production quality with diverse expertise and fresh visual approaches. With our team’s strong experience in managing complex, multicultural projects, we coordinated seamlessly across languages, cultures, and workflows. On ground, we covered more than 12 unique zones, each with its own identity and story. Our content showcased the richness of Riyadh Season through cinematic storytelling, powerful visuals, and a production pipeline built for speed and quality.
For Riyadh Season 2021–2022, we partnered with the Events Center to produce a series of high-impact promotional films that captured the spirit, scale, and energy of one of the region’s biggest entertainment seasons.
Riyadh Season 2021–2022
Campaign
Takkah created a full commercial film for the Zakat, Tax, and Customs Authority as part of the national #زكاتك_واصلة campaign. Our goal was to highlight how the Zakati app makes paying Zakat seamless, accurate, and directly impactful — ensuring contributions reach those who truly need them. Through a clear, emotional, and human-centered narrative, we brought the value of digital giving to life.
For Riyadh Season 2021–2022, we partnered with the Events Center to produce a series of high-impact promotional films that captured the spirit, scale, and energy of one of the region’s biggest entertainment seasons.
Film Production Creative Direction Global Talent Collaboration Multi-location Coverage Content Strategy On-Ground Teams
Riyadh Season 2021–2022
Riyadh Season 2021–2022
Performance Results
Increase in test drive bookings
Reduction in sales cycle
Increase in qualified leads
A series of promotional films that strengthened the brand of Riyadh Season, generated high engagement, and elevated the public’s excitement through world-class visuals.













